The conceptual cloud will become a prominent feature of the Museum of Applied Arts. Photo: Atelier Štěpán
A levitating object called Conceptual Cloud is coming to life above the courtyard of the Museum of Applied Arts in Brno. This exhibit is to become a part of the new concept of the museum, which is currently under reconstruction. The cloud design was created by architect Marek Štěpán, in cooperation with Zdeněk Hirnšal and other colleagues.
The conceptual cloud with an area of 300 m² is intended, through its interactivity, to reflect what is going on in the building and respond to movement, light, sound and time. Simultaneously, it is to serve as a space for artistic performances and paradoxically to protect museum visitors from bad weather. The cloud has been designed as a pneumatic cushion of two matte foil layers with internal excess pressure. Its insides contain a network of several thousand LEDs that allow projection on the bottom foil. The designers looked for the inspiration in Czech fine art – in Josef Šíma’s clouds, surrealists’ paintings as well as contemporary work.